Midwest Values, Millionaire Outcomes

Financial planning and wealth management in Bloomington & Indianapolis IN: securing your retirement dreams with clarity, confidence and comfort.

You Deserve More

While typical advisors chase market returns, Hurlow Wealth Management Group uncovers the questions you haven't even thought to ask.

What tax strategies are you missing? How will healthcare costs impact your retirement? Is your legacy plan aligned with your values?

Our clients don't just receive portfolio management – they form a strategic partnership with fiduciary advisors who understand that true wealth isn't measured by account balances, but by the security, purpose, and impact they create.

Hurlow Wealth Management has been providing financial planning and wealth management services to Bloomington and beyond since 2002.

Midwest Millionaires™ Services

Clarity. Confidence. Comfort.

Through our Midwest Millionaires™ Service, we help our clients find clarity, make decisions with confidence and achieve comfort in retirement.

Whether you're looking for investment management, financial planning, legacy planning or even help making decisions about college funds or retirement, Hurlow Wealth Management provides structured processes and coordination to help you achieve your goals.

A thoughtful process from start to finish.

We follow a clearly defined planning process designed to bring structure, clarity and accountability to your financial decisions. You’ll know what’s happening, what’s next, and why.

From our first conversation through to long-term monitoring, our planning process is designed to keep us intentional and aligned. Learn about our process.

Get to know us

We started this firm in 2002 with a simple goal:

Give families honest financial guidance without the sales pressure of the big brokerage world. What began in Bloomington has grown into a team of advisors who work together to support every part of your financial life.

You’ve built your wealth through hard work, discipline, humility, and a deep sense of responsibility. We honor those values in everything we do. You deserve advice that treats your money with the same care and intention you put into earning it.

That’s why we listen before we recommend. We take the time to understand where you are, where you want to go, and what gives your life meaning. Then we help you make confident, well-informed decisions that support your goals – not someone else's agenda.

TESTIMONIALS

Hear From
Our Clients

*These testimonials were provided by a current advisory client of Hurlow Wealth Management Group, Inc. The client did not receive any incentive in exchange for their testimonial.

Latest Blog Posts

Read the latest insights from the Hurlow team.

Why the Midwest Is America’s Best-Kept Wealth-Building Secret

Family Finances Financial Plan

How Well Do You Manage Wealth? Take the Millionaire Decision Quiz

Estate Planning Family Finances Financial Plan Inheritance Investment

The Most Expensive Hobbies in the World

Financial Plan Life Coaching

The world of hobbies offers a vast array of options, from the affordable.... Read more

Upcoming Events

Discover upcoming events.

April 20, 2026

Maximize Your Social Security: Strategies to Get the Most From Your Benefits

Learn how to maximize your Social Security retirement income.

May 2, 2026

Shredding Breakfast Party and Car Show

A free shredding event in Bloomington, IN to help you safely and securely dispose of your unwanted documents and sensitive material.

May 4, 2026

Bloomington Financial “Book” Club – Spring 2026

Join the Bloomington Financial Book Club as we read "Freakonomics" by Steven Levitt and Stephen Dubner. We'll get together for a discussion in Bloomington on Mon., May 4 from 5-7 PM.

You've worked hard for your money.
Now let your money work hard for you.